Agro-Tourism a sustainable approach to economic growth: proceedings

Abstract

This document explain with many issues: 1) the nature and content of the product itself, 2) the potential configuration of the market for agro-tourism, taking into account the potential producers (and therefore issues of cost, number and type of operators, and scale of operations), and the potential consumers (and therefore issues of price, promotion and advertising) and 3) the distribution networks of the product.