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Propuesta para la gestión estratégica de la reputación corporativa en la Universidad del Rosario
Globalization and communication technologies have generated changes, in addition to the emergence of new scenarios for all types of businesses. The higher education sector has also evolved significantly in the last twenty ...
Efectos reglamentarios y jurisdiccionales del derecho comunitario Andino sobre el derecho administrativo colombiano
(Universidad del RosarioMaestría en Derecho AdministrativoFacultad de Jurisprudencia, 2012)
This work is supported on a base made of two concepts, which form the context of the research horizon: Administrative Law and Community Integration. It is clear that to speak of a specific Community integration as the ...
Modelo de fiabilidad y validez de la fuerza competitiva del mercado “Amenaza de entrantes potenciales” : una aproximación desde el sector financiero colombiano*
(Universidad del RosarioMaestría en DirecciónFacultad de administración, 2017)
Abstract
The aim of the following document is to verify the fulfilment of the concepts proposed by Michael Porter regarding the force threat of new entrants and its surrounding factors, in order to analyse and comprehend ...
Modelo de gestión de la red de distribución tercerizada segmento tiendas región central, en productos de consumo masivo, mediante datos de panel y simulación de Monte Carlo.
(Universidad del RosarioMaestría en Dirección y Gerencia de EmpresasFacultad de administración, 2013)
The investigation project is based on the dynamics of the outsourced distribution model for a massive consumerism company in Colombia, specialized in dairy products, which have been denominated “lactose” in this study. ...
Estrategias de fidelización de clientes para empresas minoristas de la industria textil - confecciones de Barranquilla: Una integración de herramientas TIC.
Having identified that in the city of Barranquilla, the focus of this project, the lack of use and applicability of ICT tools by retail businesses in the garment-textile sector (making and marketing) for the creation of ...