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Marketing mix eleitoral: um modelo de análise de campanhas eleitorais.
(Universidade Federal da Bahia, 2005)
Esta dissertação buscou elaborar, a partir de um conceito de marketing eleitoral proposto, um modelo de análise de campanhas eleitorais majoritárias que não somente evidenciasse a utilização do instrumental inerente ao ...
Os erros mais comuns cometidos pelos Consultores de Imagem na hora de aplicar um plano de Marketing no negócio
(Facultad de Diseño y Comunicación. Universidad de Palermo, 2020)
Identifying key performance indicators for marketing strategies in mobile applications: A systematic literature review
In practice marketing can and should play an important role in mobile applications when formulating marketing strategies. The aim of this article is to identify the main KPIs to measure the effect of marketing strategies ...
Digital marketing indicators to state public websites archives
(Univ Federal Rio Grande Sul, Fac Biblioteconomia & Comunicacao, 2017-05-01)
The web as a framework for new forms of communication and informational interaction allows to enhance the archival units. The marketing adapts to digital media in order to conquer other markets with better precision and ...
Testing the market efficiency in Indian stock market: evidence from Bombay Stock Exchange broad market indices
(Universidad ESAN. ESAN EdicionesPE, 2022-12-28)
Purpose: Despite volumes of research on the efficient market hypothesis (EMH) over the last six decades, the results are inconclusive as some studies supported the hypothesis, and some studies rejected it. The study aims ...
Plan de marketing digital Senior+
En este documento se da a conocer el desarrollo de un Plan de Marketing Digital para Senior +, el cual es un market place de productos y servicios de adultos mayores para la población colombiana. Este emprendimiento busca ...
Cointegration and rolling window cointegration analysis of a selected group of stock market indices
(2015-10)
In order to explore the degree of integration of international stock markets we select a group formed by the most important indices considering their market capitalization and geographical distribution. After testing for ...
Plan de marketing digital para el posicionamiento de Duck Marketing Solutions en la ciudad de Riobamba
(Escuela Superior Politécnica de Chimborazo, 2021-05-18)
In this study, a Digital Marketing plan is proposed for the positioning of Duck Marketing Solutions, headquartered in Riobamba city. To have constancy about the investigation, a qualitative and quantitative study approach ...