Modelo de gestión sostenible de relacionamiento comunitario entre la empresa Celsia S.A. y la Comuna 7 de Barrancabermeja Santander

Abstract

The investigation entitled: Sustainable Management Model of Community Relations between the Company CELSIA S.A. and commune 7 of Barrancabermeja, Santander, was a study with a qualitative approach, which analyzed the actions of the company CELSIA in compliance with its social responsibility, with the support of its team of collaborators from the Socio-environmental Policy and the Foundation, through of programs that promote the Social, Economic and Environmental dimensions, with community relations in Commune 7, a sector adjacent to the thermoelectric plant, as experiences lived in its organizational functioning. In this way, the programs related to the SDGs were analyzed, under the administrative theoretical approach indicated to solve each purpose based on the research question and each one of the objectives, known as Ethos - Iarse indicators, which works four dimensions namely: Vision and Strategy; Corporate Governance and Management; Social and Environmental, each one develops analysis sub-items aligned to those that govern the Integrated Report. Similarly, an analysis tool or methodology that prevails in CELSIA as a follow-up to sustainability actions, provided by Nilsson, Griggs and Visbeck (2016), which contains a seven-level scale and allowed an approach between the SDGs and their level. compliance; Lastly, the Competitiveness Diamond methodology, in order to be able to more clearly identify the possible alternatives or proposals for programs or projects to be implemented as a social investment. As an input for the research, a Sustainable Management Model for Community Relations was structured, based on the needs registered in its Participatory Diagnosis, typical of Commune 7.

Keywords: Model, Sustainability, Social Responsibility, Community Relations