Processo de preços dinâmicos

Abstract

In the process of dynamic prices the prices must express the interest of the company in accomplishing the negotiation. In such a way, it must be personalized and flexible to supply in different ways, the customers and their necessities. The process of dynamic prices guides the effectiveness of the business to reach the parameters established for the profit objectives, to reach the market, of supply and costs volume. Because they are based on countable markers to be reached, it allows identifying chances that will be able to culminate with the overcoming of the daily pay-definitive goals, contributing for the company to improve its participation in the market. It is, therefore, another tool for planning and administration of the companies, adding effectiveness and strategic action to companies operations.