Análisis de la tendencia de la solución de una interacción con un Chatbot de atención al cliente, basado en análisis de sentimiento y otras variables

Abstract

A chatbot is a program created with artificial intelligence. In the context of customer service, can establish conversations with customers and they are trained to resolve their queries, problems and complaints. A chatbot’s skill to identify when a customer is not meeting their request represents a challenge for companies that currently use this technology. One of the strategies to avoid quitting the conversation for this reason, is to escalate or transfer the conversation to a human agent. Therefore, it is essential to detect when it is time to carry out this escalation. This project evaluates different Natural Language Processing (NLP) techniques, rule-based labeling algorithms, classical supervised machine learning models and a simple neural network for classification, applied to interactions between a customer service chatbot and a user, in order to find a mechanism for automatic labeling of the data and to build a model that can be used to make the decision on whether the customer should continue interacting with the chatbot or if he should be transferred to a conversation with a human agent. The labeling mechanism could also be used to classify historical data, to later train a model. Different models and techniques are evaluated and those with the best performance in detecting the conversations that should escalate to a human agent are presented.