Private label and manufacturer brand choice in a new competitive reality: Strategic directions and the future of brands

dc.contributorCuneo, Andrés
dc.contributorMilberg, Sandra
dc.date.accessioned2021-08-10T14:00:03Z
dc.date.accessioned2022-11-08T20:37:24Z
dc.date.available2021-08-10T14:00:03Z
dc.date.available2022-11-08T20:37:24Z
dc.date.created2021-08-10T14:00:03Z
dc.identifierhttps://repositorio.uai.cl//handle/20.500.12858/1690
dc.identifier10.1016/j.emj.2018.05.003
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/5148310
dc.titlePrivate label and manufacturer brand choice in a new competitive reality: Strategic directions and the future of brands
dc.typeArtículo Scopus


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