A model of tourism destination brand equity: The case of wine tourism destinations in Spain
dc.creator | Gómez M. | |
dc.creator | Lopez C. | |
dc.creator | Molina A. | |
dc.date.accessioned | 2020-09-02T22:19:54Z | |
dc.date.accessioned | 2022-11-08T20:27:02Z | |
dc.date.available | 2020-09-02T22:19:54Z | |
dc.date.available | 2022-11-08T20:27:02Z | |
dc.date.created | 2020-09-02T22:19:54Z | |
dc.date.issued | 2015 | |
dc.identifier | 51, , 210-222 | |
dc.identifier | 02615177 | |
dc.identifier | https://hdl.handle.net/20.500.12728/4801 | |
dc.identifier.uri | https://repositorioslatinoamericanos.uchile.cl/handle/2250/5146296 | |
dc.language | en | |
dc.publisher | Elsevier Ltd | |
dc.subject | Brand equity | |
dc.subject | Designation of origin | |
dc.subject | Destination image | |
dc.subject | Multi-group analysis | |
dc.subject | Partial least squares regression | |
dc.subject | Wine tourism | |
dc.subject | least squares method | |
dc.subject | marketing | |
dc.subject | questionnaire survey | |
dc.subject | regression analysis | |
dc.subject | stakeholder | |
dc.subject | tourism management | |
dc.subject | tourist destination | |
dc.subject | Spain | |
dc.title | A model of tourism destination brand equity: The case of wine tourism destinations in Spain | |
dc.type | Article |