Differences in the city branding of European capitals based on online vs. offline sources of information

dc.creatorMolina A.
dc.creatorFernández A.C.
dc.creatorGómez M.
dc.creatorAranda E.
dc.date.accessioned2020-09-02T22:23:06Z
dc.date.accessioned2022-11-08T20:19:03Z
dc.date.available2020-09-02T22:23:06Z
dc.date.available2022-11-08T20:19:03Z
dc.date.created2020-09-02T22:23:06Z
dc.date.issued2017
dc.identifier58, , 28-39
dc.identifier02615177
dc.identifierhttps://hdl.handle.net/20.500.12728/5365
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/5143002
dc.languageen
dc.publisherElsevier Ltd
dc.subjectBrand equity
dc.subjectCity branding
dc.subjectMulti-group
dc.subjectOffline
dc.subjectOnline
dc.subjectWestern European capitals
dc.subjectempirical analysis
dc.subjecttourism management
dc.subjecttourist destination
dc.subjectBerlin
dc.subjectEngland
dc.subjectFrance
dc.subjectGermany
dc.subjectIle de France
dc.subjectItaly
dc.subjectLazio
dc.subjectLondon [England]
dc.subjectMadrid [Spain]
dc.subjectParis
dc.subjectRoma [Lazio]
dc.subjectRome
dc.subjectSpain
dc.subjectUnited Kingdom
dc.subjectVille de Paris
dc.titleDifferences in the city branding of European capitals based on online vs. offline sources of information
dc.typeArticle


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