masterThesis
Por qué estoy de visita en este lugar? Imaginarios del turismo en Cuenca, Ecuador
Fecha
2022-09-27Autor
Estrella Durán, Mateo Julián
Institución
Resumen
In this academic work I examine from an anthropological point of view, some ideas to
understand tourism as a social phenomenon, ideas that influence the construction of Cuenca
as a tourism destination. First by conducting an initial contextualization that discusses about
authenticity, heritage, the imaginary of the inhabitants in the construction of their idea of
city, analyzing the conception of a tourist destination through the motivations, interests, and
conflicts of its inhabitants. actors and the role of the public sector in this construction. Next,
the tourist fact is studied through two different ways of seeing it, the first expressed in the criteria and
imaginaries of the tourists who visit the city and the second according to the vision of the
businessmen who receive and manage them. People who wish to visit Cuenca participate in the
construction of an imaginary city that, at the time of experiencing the tourist visit, is
affirmed, or rejected according to their experiences. On their side, the business owners, the
authorities, and the local community participate - in greater or lesser extent - of this same
city imaginary construction, often transforming the city into a commodity to be sold to
tourists. The results are expressed in bringing to light those imaginaries, from whose
analysis, reflection and debate, important inputs can be obtained on the strategic vision of
local tourism that supports the development and management tourism in Cuenca.