dc.contributor | Zelmann, Daniel | |
dc.date.accessioned | 2020-02-21T14:39:49Z | |
dc.date.accessioned | 2022-10-14T20:42:33Z | |
dc.date.available | 2020-02-21T14:39:49Z | |
dc.date.available | 2022-10-14T20:42:33Z | |
dc.date.created | 2020-02-21T14:39:49Z | |
dc.date.issued | 2017-07 | |
dc.identifier | http://hdl.handle.net/10908/16974 | |
dc.identifier.uri | https://repositorioslatinoamericanos.uchile.cl/handle/2250/4299121 | |
dc.publisher | Universidad de San Andrés. Escuela de Negocios | |
dc.rights | info:eu-repo/semantics/openAccess | |
dc.rights | https://creativecommons.org/licenses/by-nc-nd/4.0/ | |
dc.subject | Bicycles -- Argentina -- Maintenance and repair -- Marketing -- Case studies | |
dc.subject | Bicycles -- Argentina -- Marketing -- Case studies | |
dc.subject | Communication in marketing -- Argentina -- Case studies | |
dc.subject | Bicicletas -- Argentina -- Mantenimiento y reparación -- Mercadeo -- Casos de estudio | |
dc.subject | Bicicletas -- Argentina -- Mercadeo -- Casos de estudio | |
dc.subject | Comunicación en el mercadeo -- Argentina -- Casos de estudio | |
dc.title | Bike on : estrategia de marketing y comunicación | |
dc.type | Tesis | |
dc.type | info:eu-repo/semantics/masterThesis | |
dc.type | info:ar-repo/semantics/tesis de maestría | |
dc.type | info:eu-repo/semantics/updatedVersion | |