Colombia
|
From transactional marketing to relationship marketing
Del marketing transaccional al marketing relacional
| dc.creator | Córdoba López, José Fernando | |
| dc.date.accessioned | 2019-03-19T15:22:24Z | |
| dc.date.accessioned | 2022-09-28T17:15:25Z | |
| dc.date.available | 2019-03-19T15:22:24Z | |
| dc.date.available | 2022-09-28T17:15:25Z | |
| dc.date.created | 2019-03-19T15:22:24Z | |
| dc.identifier | https://hdl.handle.net/10901/13007 | |
| dc.identifier.uri | http://repositorioslatinoamericanos.uchile.cl/handle/2250/3687903 | |
| dc.language | spa | |
| dc.publisher | Universidad Libre | |
| dc.relation | Revistas - Ciencias Sociales y Humanas | |
| dc.relation | https://revistas.unilibre.edu.co/index.php/entramado/article/view/3344/2736 | |
| dc.rights | http://creativecommons.org/licenses/by-nc-nd/2.5/co/ | |
| dc.rights | Atribución-NoComercial-SinDerivadas 2.5 Colombia | |
| dc.source | Entramado; Vol. 5 Núm. 1 (2009): Entramado; 06-17 | |
| dc.source | 2539-0279 | |
| dc.source | 1900-3803 | |
| dc.title | From transactional marketing to relationship marketing | |
| dc.title | Del marketing transaccional al marketing relacional |