masterThesis
Support Network
Autor
Bayardelle, Yanick
Institución
Resumen
Support Network is a social enterprise that seeks to impact families in vulnerable conditions in Bogota and its surroundings. The service offered is a Marketplace where they can find products for children between 0 and 24 months. The business model is based on the solidarity of donor families since it was identified that many of them do not know what to do with the products that are in optimal conditions and they once used with their children, so the idea is to give these products a second chance, promoting the circular economy model and sustainability. Donor families will be compensated for their solidarity, and they will receive miles from LifeMiles, which is an attractive way to engage them since with these miles they will be able to access a great variety of products and services. Regarding the beneficiary families, priority will be given to women registered in the Sisbén in all categories. Support Network's vision is to improve the quality of life of 500,000 families in vulnerable conditions. Finally, the project's sources of financing are the sale of the products donated by people who wish to contribute to alleviating poverty.