Estrategias para potencializar el sector turístico en el departamento del Guainía

Abstract

The department of Guainía is a region with high potential of economic and social development due to its biodiversity and cultural wealth; however has been a department which has not showed a successful economy owing to the facts like: The isolation, It depends mainly of the investment on research and development made by the state and the lack of infrastructure in roads that increases the shipping cost that hampers the development of microenterprises. It is so how, actually, the economy of the region has focused on the primary and public sectors which have low added value and quality. Bearing in mind the current situation of the department inside the economic development plan of Guainía and the productive bets of the Amazorinoquia, It is established the lineaments and the transversal axes of the sector with greatest potential of development for the tourism in Guainía. The tourism, the Bio-trade and the trade of the primary sector, are the sectors evaluated which could improve the socio-economic condition of the department. Thus, taking into account the conditions of the region, the tourism sector is a sector with great potential of development which impact the overall economy and aims for social development and environmental care. Therefore the economy should focused its effort in the development of the sector mentioned through a touristic cluster which incorporates the initiatives of the local entrepreneurs, local institutions and the guild promoting the competitiveness, innovation, generating synergy and sponsoring the department as a main place of ecotourism of the Colombian Amazorinoquia