Sports marketing activities comprise people, activities, business and organisation in producing, facilitating, promoting or organising any product (as goods, services and events) for a demand of sports supporters. This ...

This is an introductory article to the present supplement where it is presented a total of 23 research papers, which has been discussed within the VII Iberoamerican Congress of Economics and Management of Sport, where it ...

The sports structure involves a complex set of actors to deliver a sports entertainment. This study aims to analyse the supporters view concerning the sports structure of the three teams from São Paulo and highlighting the ...

Recent years have witnessed vigorous development in the application of mathematical and computational techniques to many aspects of the organization and planning of sports competitions. Known as sports scheduling, this ...

The economic-cultural entailment with the world-wide economy that brought the coffee to El Salvador at the end of century XIX made the arrival of new cultural products and new forms of sociability and urban recreation ...

This study evaluates the psychological characteristics in sports performance according to gender and sports modality practiced in school sports. In addition, the possible correlations between the variables of the questionnaire ...

Os programas de Marketing Esportivo compreendem pessoas, atividades, negócios e empresas na produção, promoção ou organização de ofertas a uma demanda de torcedores esportivos. Este ensaio tem o objetivo de expor e debater ...

The modern sport in El Salvador was of exclusive access of the economic and cultural elite of the cities of San Salvador and Santa Ana, the main large cities of the coffee West. The domination of the coffee zone in the ...