Buscar
Mostrando ítems 1-10 de 378
Pricing policies in hotels: a psychological threshold research in online and offline channels
This research analyses the perception that customers have regarding hotel prices at the time of making their final purchase decision. Price perception depends on the analysis of psychological thresholds. When a hotel ...
Análisis de las principales metodologías usadas en la determinación de precios de habitaciones en hotelesAnalysis of the main models and methodologies used to determine hotel room prices
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020)
Evaluating the impact of mega-sporting events on hotel pricing strategies: the case of the 2014 FIFA World Cup
(Emerald Group Publishing Ltd., 2017)
Purpose: This study aims to examine the impact of a mega-sporting event “2014 FIFA World Cup” on hotel pricing strategies and performance. Design/methodology/approach: The present project examines the host regions’ response ...
Evaluating the impact of mega-sporting events on hotel pricing strategies: the case of the 2014 FIFA World Cup
(Emerald Group Publishing Ltd., 2017)
Purpose: This study aims to examine the impact of a mega-sporting event “2014 FIFA World Cup” on hotel pricing strategies and performance. Design/methodology/approach: The present project examines the host regions’ response ...
Evaluating the impact of mega-sporting events on hotel pricing strategies: the case of the 2014 FIFA World Cup
(Emerald Group Publishing Ltd., 2017)
Purpose: This study aims to examine the impact of a mega-sporting event “2014 FIFA World Cup” on hotel pricing strategies and performance. Design/methodology/approach: The present project examines the host regions’ response ...
Análisis de las principales metodologías usadas en la determinación de precios de habitaciones en hoteles
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020-07-21)
Esta investigación se centró en el análisis de los modelos y metodologías para la fijación de precios en habitaciones de hoteles con la finalidad de establecer la metodología adecuada dependiendo si el hotel es de cadena ...
Imagen de marca, confianza y precio en relación a la intención de reserva en plataformas web de terceros en vacacionistas de hoteles 3 estrellas
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020-08-21)
El turismo mundial ha ido creciendo en los últimos años y las exigencias de los turistas, sobre todo los que realizan viajes por vacaciones, también. Precisamente por ello, el sector hotelero ha tenido que buscar maneras ...
Estratégias empresariais na formação de preços em empreendimentos hoteleiros: estudo multicaso dos hotéis upscale de Curitiba/PR
(Universidade Tecnológica Federal do ParanáCuritibaBrasilEspecializacão MBA em Gestão EmpresarialUTFPR, 2020-05-29)
The following work approaches the business strategies used in hotel pricing, taking as objects of study upscale hotels in Curitiba, Paraná. The hotels, which play an important role in the tourism industry and are fundamental ...
Análise da relação entre a satisfação dos consumidores e os preços ofertados no sítio booking.com
(Universidade do Vale do Rio dos Sinos, 2013)
Many papers reveal evidence of influence of evaluations and critical analyzes posted online on demand, however do not correlate the prices charged. Starting from this gap, the present research examines whether the customer ...
Análise da relação entre a satisfação dos consumidores e os preços ofertados no sítio booking.com
(Universidade do Vale do Rio dos Sinos, 2013)
Many papers reveal evidence of influence of evaluations and critical analyzes posted online on demand, however do not correlate the prices charged. Starting from this gap, the present research examines whether the customer ...