At the end of the semester the student will be able to identify, apply and develop the essential elements in the strategic planning through a project.

An important economic problem is that of finding optimal pricing mechanisms to sell a single item when there are a random number of buyers who arrive over time. In this paper, we combine ideas from auction theory and recent ...

Companies in diverse industries must decide the pricing policy of their inventories over time. This decision becomes particularly complex when customers are forward looking and may defer a purchase in the hope of future ...

A technology firm launches newer generations of a given product over time. At any moment, the firm decides whether to release a new version of the product that captures the current technology level at the expense of a fixed ...

In a dynamic competition model where firms initially share half of the market and consumers have switching costs, consumers’ sophistication, lifespan and concentration impact the possibility to set collusive prices. I first ...

Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...

Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...

In this present globalization time, every place has to compete with other places in order to ensure visibility and space in this world of consumers. Places are consumed in different ways by different people: ...