Administración Estratégica

Ayala Hernández, Silvia

Presentation

Date

2015-07-01

Registration in:

http://hdl.handle.net/123456789/16483

https://repositorioslatinoamericanos.uchile.cl/handle/2250/7707407

Author

Ayala Hernández, Silvia

Institutions

Universidad Autónoma del Estado de Hidalgo (México)

Abstract

At the end of the semester the student will be able to identify, apply and develop the essential elements in the strategic planning through a project.

Subjects

Strategic Management: Strategy, Competitive advantage, strategic planning, mission, vission, levels of strategy, costumer, competence, product, differentiation, the product is in mind of the consumer, innovation, corporate identity, forecasting, (SWOT), strategic objectives, Grantt Graph

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