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Mulheres na publicidade: representações femininas em propagandas veiculadas na RBS TV de Santa Maria
(Universidade Federal de Santa MariaBrasilUFSMCentro de Ciências Sociais e Humanas, 2016-12-15)
This study analyzes commercials transmitted on RBS TV Santa Maria, in order to understand how female representation is combined with identities present in advertising narratives. The analysis’s object corresponds to ...