An important segmentation basis used by firms is related to consumers` personal values which are investigated in this study. It was used a descriptive research with the survey method of data collection in a sample of ...

This article has addressed the following research problem: what consumers` personal values most influence the country-of-origin effect? Furthermore, it has verified whether there are differences on this influence, in terms ...

The relative importance of values is a central feature in Schwartz's value theory. However, instruments used for validating his theory did not assess relative importance directly. Rather, values were independently rated ...

This article aims to discuss the personalism of Emmanuel Mounier, especially his views on the person and existence, and its relation to phenomenology. Mounier does not refer to the influence of phenomenology on his thoughts. ...

New organizational architectures oriented in the search for sustainability require a new thinking on the organizational and personal values as well as the coherent behaviors in this cultural context. Thus, the current ...

This paper aims to unveil the determinations that make school education one of the human activities which are responsible for creating the formation of values and dynamics that guide the attitudes of individuals. We started ...