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Consumer attitude towards purchasing intent for ready to drink orange juice and nectar
(2013-07-01)
Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...
Consumer attitude towards purchasing intent for ready to drink orange juice and nectar
(2013-07-01)
Purpose: The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach: The influence of label information ...
Second person pronouns enhance consumer involvement and brand attitude
(Elsevier, 2017)
Online brand messaging, e.g., blogging or posting on social media platforms, has an important role in digital marketing strategy. Such
messaging is largely text based and provides an opportunity for brands to interact ...
e-RetailTest: Scale to Assess the Attitude of Consumers towards E-Commerce in the Retail Sector
(MDPI, 2023-03)
Changes in consumer behavior are driven by tastes and preferences that change over time as their socioeconomic conditions change. The objective of this study was to validate the psychometric characteristics of the e-RetailTest ...
Investigating the gap between citizens` sustainability attitudes and food purchasing behaviour: empirical evidence from Brazilian pork consumers
(WILEY-BLACKWELL, 2011)
Consumers worldwide are increasingly concerned with sustainable production and consumption. Recently, a comprehensive study ranked 17 countries in regard to their environmentally friendly behaviour among consumers. Brazil ...
Consumer awareness and attitudes toward GM foods in Kenya
(Academic Journalshttps://academicjournals.org/journal/AJB/article-abstract/BA4A40F11300, 2013)
Farm animal welfare influences on markets and consumer attitudes in Latin America: the cases of Mexico, Chile and Brazil
(Springer, 2017)
In recent years, animal welfare has become an important element of sustainable production that has evolved along with the transformation of animal production systems. Consumer attitudes towards farm animal welfare are ...