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Demand for trucks in brazil: an econometric approach
(2018)
The demand for trucks in Brazil has historically been an unusual choice for econometric analysis, resulting in a scarcity of studies on this subject, inconsistent with the economic relevance of road freight transport and ...
Exports from the Brazilian automotive sector to the Southern Common Market: Trade diversion or cost reduction?
(2015-04)
The automotive sector is one of the sectors in which trade between mercosur countries has grown most strongly. This article examines the possibility that trade diversion occurred in that sector during the period 1991-2010, ...
Competitive analysis by automotive repair shops, using customer perceived value
(Fondo Editorial Universidad EAFIT, 2015-06-02)
This paper addresses the use of customer perceived value (CPV) as a tool for competitive analysis among automotive repair and maintenance shops. It describes how to determine both the relative importance of properties taken ...
Influencia del Marketing social en la gestión de desechos sólidos en talleres automotrices Chevrolet de automotores continental s.a. de la ciudad de Guayaquil
(Universidad de Guayaquil, 2016)
El proyecto de titulación desarrolló el “Diseño de estrategias de Marketing social para
gestionar los desechos en talleres automotrices CHEVROLET de Automotores Continental
S.A.” ubicada en el cantón Guayaquil, provincia ...
Marketing experimental: análise de conteúdo na indústria automobilística
(Universidade Estadual Paulista (Unesp), 2014)
The screen work seeks to illustrate the experiential marketing strategies, relating these concepts within the automotive industry. From the methodology of content analysis, success stories of the automotive industry have ...
Relational structure in the global automotive industry: groups, networks and fields
(Universidade Federal de São CarlosUFSCarPrograma de Pós-Graduação em Engenharia de Produção - PPGEPCâmpus São CarlosDepartamento de Engenharia de Produção - DEP, 2016-12)
Purpose:
The purpose of this study was to analyze the network structure of automotive companies linked by cross-shareholding, joint ventures, manufacturing contracts and alliances, from 2004 to 2012. The study also explored ...
Trayectoria de una empresa multinacional en la crisis automotriz de los 80´: El caso de Renault ArgentinaDevelopment of a Multinational Company in the Automotive Crisis of the '80s: The Case of Renault Argentina
(Universidad Nacional de Cordoba. Escuela de Historia, Facultad de Filosofía y Humanidades, 2016-12)
Proponemos el análisis del desempeño de la industria automotriz argentina en la década de 1980, a partir del desarrollo del caso de Renault. En esta década se producen modificaciones relevantes a nivel local e internacional. ...
Panorama da indústria de baterias automotivas: tecnologias da transição para eletrificação
(Universidade Estadual Paulista (Unesp), 2019-12-12)
Due to the global trend towards more sustainable energy matrices, the automobile industry is going through the process of converting the internal combustion engine, powered by fossil fuels, to the electric motor, powered ...