dc.contributorCastañeda Vargas, Pedro Segundo
dc.creatorRocha Damian, Alexandra Fátima
dc.creatorMallque Gomez, Ivan Edison
dc.creatorBellido Contreras, Samuel Illapa
dc.creatorCastañeda Vargas, Pedro Segundo
dc.date.accessioned2023-10-05T14:07:50Z
dc.date.accessioned2024-05-09T17:04:56Z
dc.date.available2023-10-05T14:07:50Z
dc.date.available2024-05-09T17:04:56Z
dc.date.created2023-10-05T14:07:50Z
dc.date.issued2023
dc.identifierRocha, A., Mallque, I., Bellido, S. y Castañeda, P. (2023). Chakri: Mobile application to reduce dependence on intermediaries in the marketing of products in family farming. Tesis para optar el título profesional de Ingeniero Empresarial, Escuela Académico Profesional de Ingeniería Empresarial, Universidad Continental, Huancayo, Perú.
dc.identifierhttps://hdl.handle.net/20.500.12394/13403
dc.identifierICIBE '22: Proceedings of the 8th International Conference on Industrial and Business Engineering. Association for Computing Machinery
dc.identifierhttps://doi.org/10.1145/3568834.3568908
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/9389045
dc.description.abstractIn Peru and the world, agriculture is one of the main sources of work. Specifically, family farming is the one that contributes more than 80% of food productions worldwide, despite this this sector has been facing various problems among which is the deposition of intermediaries for the sale of their products. In developing countries such as Peru, this situation means that the income received by family farmers is not fair due to little bargaining power, misinformation, and little connection with actors in the value chain. Faced with this, a mobile application was developed or "Chakri"that aims to reduce the dependence on intermediaries in family farming. This application was developed using the SCRUM methodology which allowed to receive feedback constantly during each sprint. Once the development stage was completed, a survey of 30 farmers was carried out to validate the criteria of usability and satisfaction of use of the application, in the same way as it happened with 50 buyers. It was evidenced that 72% of family farmers and 72% of buyers said they "Agree"with the usability of the application, while 73% of farmers and 71% of buyers said they "Agree"with the satisfaction of using the application. These results show the acceptance of the mobile application "Chakri"as a solution to the identified problem.
dc.languageeng
dc.publisherUniversidad Continental
dc.publisherPE
dc.relationhttps://dl.acm.org/doi/abs/10.1145/3568834.3568908
dc.rightsAcceso restringido
dc.rightsinfo:eu-repo/semantics/restrictedAccess
dc.sourceUniversidad Continental
dc.sourceRepositorio Institucional - Continental
dc.subjectDispositivos móviles
dc.subjectAgricultores
dc.subjectComercio electrónico
dc.titleChakri: Mobile application to reduce dependence on intermediaries in the marketing of products in family farming
dc.typeinfo:eu-repo/semantics/bachelorThesis


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