| dc.creator | Silva, Geraldo Luiz F. | |
| dc.date | 2015-03-09T19:59:38Z | |
| dc.date | 2015-03-09T19:59:38Z | |
| dc.date | 1999 | |
| dc.date.accessioned | 2023-10-12T13:26:31Z | |
| dc.date.available | 2023-10-12T13:26:31Z | |
| dc.identifier | http://www.ri.unir.br/jspui/handle/123456789/372 | |
| dc.identifier.uri | https://repositorioslatinoamericanos.uchile.cl/handle/2250/9196676 | |
| dc.description | Dissertação de mestrado apresentada ao Programa de Pós-Graduação em Engenharia de Produção da Universidade Federal da Paraíba (UFPB) para obtenção do título de mestre em Projetos industriais. Orientador Profª Dr. Francisco Antonio Cavalcanti da Silva | |
| dc.description | On these last years the Brazilian industry of footwears comes suffering significant
market losses. The international competitiveness influenced the whole structure
of the internal market. Several companies had to restructure for they survive in
this competitive model. Today more than ever, the companies are fighting for
market opportunities and more customers. This means that of here for front
besides the technological competence the companies will have to fight for
competitive spaces. In that way, the active more important it is out of the
company, that they are its customers. Thus, the best way management the
company is through the information that traces the market opportunities, detect
the menaces of the competitors and to dimension the consumers' needs. Without
the management of those strategic information the companies shipwrecked in the
sea of competitiveness. | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.format | application/pdf | |
| dc.language | other | |
| dc.subject | Gestão da informação | |
| dc.subject | Calçados | |
| dc.subject | Competitividade | |
| dc.title | Gestão da informação no setor calçadista de Campina Grande | |
| dc.type | Other | |
