dc.creatorCarvache-Franco,Orly
dc.creatorVíquez-Paniagua,Ana Gabriela
dc.creatorCarvache-Franco,Mauricio
dc.creatorCarvache-Franco,Wilmer
dc.creatorPérez-Orozco,Allan
dc.date2023-08-01
dc.date.accessioned2023-09-25T14:34:12Z
dc.date.available2023-09-25T14:34:12Z
dc.identifierhttp://www.scielo.sa.cr/scielo.php?script=sci_arttext&pid=S1659-33592023000200033
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/8822348
dc.descriptionAbstract The study seeks to identify the discussion topics and establish the sentiment of Twitter texts related to entrepreneurship and entrepreneurs during a crisis period. The data was collected from 163,843 tweets between May and June 2020. A group of popular hashtags about entrepreneurship and business was identified. The extensive data process was carried out using the term association technique and text sentiment analysis. The results indicate that crisis communications in businesses and by entrepreneurs had two objectives, to communicate the crisis inside the business due to the pandemic and communicate the elements of crisis solution by highlighting the skills, knowledge, means, and critical issues to overcome. The study contributes to the situational crisis communication literature by understanding the characteristics of crisis communication during a crisis period in popular entrepreneurship hashtags.
dc.formattext/html
dc.languageen
dc.publisherInstituto Tecnológico de Costa Rica
dc.relation10.18845/te.v17i2.6700
dc.rightsinfo:eu-repo/semantics/openAccess
dc.sourceTec Empresarial v.17 n.2 2023
dc.subjectEntrepreneurship
dc.subjectTwitter
dc.subjectcommunications
dc.subjectcrisis
dc.subjectCovid-19
dc.titleTopics and feelings of entrepreneurs during a crisis period: Analysis of business Twitter hashtags
dc.typeinfo:eu-repo/semantics/article


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