Development of a short scale to measure sustainable product involvement

dc.creatorConejo,Francisco J.
dc.creatorRojas,Wilson
dc.creatorZamora,Ana L.
dc.creatorYoung,Clifford E.
dc.date2021-06-01
dc.date.accessioned2023-09-25T14:32:49Z
dc.date.available2023-09-25T14:32:49Z
dc.identifierhttp://www.scielo.sa.cr/scielo.php?script=sci_arttext&pid=S1659-49322021000100011
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/8821947
dc.descriptionABSTRACT: This study develops a short, general scale to measure sustainable product involvement. This is done in a Costa Rican context, via a relatively large sample, demographically similar to the national population. The study also evaluates the viability of the C-OAR-SE scaling technique for this purpose. A five-item instrument is developed, its reliability and validity psychometrically confirmed. The scale addresses the levels and types of involvement that consumers might have. It suits not only academic researchers, but also practitioners in different areas. We conclude that C-OAR-SE is a viable technique. It complements traditional psychometric methods well, to be considered by researchers in the different fields of business.
dc.formattext/html
dc.languageen
dc.publisherUniversidad Estatal a Distancia
dc.relation10.22458/rna.v12i1.3503
dc.rightsinfo:eu-repo/semantics/openAccess
dc.sourceRevista Nacional de Administración v.12 n.1 2021
dc.subjectSCALE
dc.subjectCONSUMER
dc.subjectINVOLVEMENT
dc.subjectSUSTAINABLE
dc.subjectPRODUCTS
dc.subjectCOSTA RICA
dc.titleDevelopment of a short scale to measure sustainable product involvement
dc.typeinfo:eu-repo/semantics/article


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