Impacto del comercio electrónico en las organizaciones de Bogotá D.C post-pandemia

Abstract

The main objective of this monograph titled "Impact of commerce in Bogotá D.C - post pandemic" is to show the importance and growth that electronic commerce has had in Bogotá D.C after the pandemic that occurred between 2020 and 2021 that helped favor this modality. Also the organizational reeingenierig and competitive strategies that lead to the big success each one has currently. For this purpose will be considered some data collection instruments ; With the aim of giving greater validity to the research and that it does not start from a single perception, for being applied to a real context and to the reality of the city . Likewise, the established legal guidelines play a preponderant role for consumers and they need to be protected by the companies policys since they are the main clients and cause that today electronic commerce is so well positioned in the city of Bogotá, as well as worldwide as demonstrated by the large companies that lead the market.