| dc.description.abstract | This work aims to develop photographic and editorial material on animal abandonment to make
society aware of these cases and encourage adoption. For this purpose, a photographic record
is made, which Ark Foundation rescues. Foundation of the city of Cuenca, Ecuador. The
process used is presented according to Gui Bonsiepe´s projection methodology, which is
structured in three phases. For which, before starting the methodology phases, in section one,
an analysis of the justification and importance, delimitation and conceptual foundations is
carried out, to give way to the first phase of the methodology, the structuring of the problem,
which is located in section two. Where the problem is analyzed with the help of field research,
surveys and interviews, a need is located with user modeling and the problem is defined, the
need and user, brief is developed. In the second phase, section three, with the help of the
brief, it starts with the design of a prototype, where the counterparts are considered and
analyzed, moodboard, it also starts with the first photo shoot inside the foundation. The third
phase of the methodology continues, realization, in which existing errors are modified to build
the final project proposal with its correct layout and layout. | |
