dc.contributor | Beltrán Narváez, Miriam Gioconda | |
dc.creator | Espinoza Mora, Thalia Lorena | |
dc.date.accessioned | 2023-03-14T15:46:40Z | |
dc.date.accessioned | 2023-05-22T15:46:56Z | |
dc.date.available | 2023-03-14T15:46:40Z | |
dc.date.available | 2023-05-22T15:46:56Z | |
dc.date.created | 2023-03-14T15:46:40Z | |
dc.date.issued | 2023-03 | |
dc.identifier | http://dspace.ups.edu.ec/handle/123456789/24468 | |
dc.identifier.uri | https://repositorioslatinoamericanos.uchile.cl/handle/2250/6324648 | |
dc.description.abstract | This work focused on identifying the internal and external problems of the Municipal Cleaning Company of Cuenca (EMAC), factors that prevent a good performance in crisis situations. Based on the information gathered, a communication plan with strategies for dealing with crisis situations was proposed. | |
dc.language | spa | |
dc.rights | http://creativecommons.org/licenses/by-nc-nd/3.0/ec/ | |
dc.rights | openAccess | |
dc.rights | Atribución-NoComercial-SinDerivadas 3.0 Ecuador | |
dc.subject | COMUNICACIÓN SOCIAL | |
dc.subject | COMUNICACIÓN ORGANIZACIONAL - PLANIFICACIÓN | |
dc.subject | EMPRESAS ESTATALES - COMUNICACIÓN | |
dc.title | Propuesta de un plan de comunicación para situaciones de crisis en la EMAC (Empresa Municipal de Aseo en Cuenca) | |
dc.type | bachelorThesis | |