| dc.description.abstract | The analysis of the text content in emails, blogs,
tweets, forums and other forms of textual communication
constitutes what we call text analytics. Text analytics is applicable
to most industries: it can help analyze millions of emails; you can
analyze customers’ comments and questions in forums; you can
perform sentiment analysis using text analytics by measuring
positive or negative perceptions of a company, brand, or product.
Text Analytics has also been called text mining, and is a subcategory
of the Natural Language Processing (NLP) field, which is one of the
founding branches of Artificial Intelligence, back in the 1950s, when
an interest in understanding text originally developed. Currently
Text Analytics is often considered as the next step in Big Data
analysis. Text Analytics has a number of subdivisions: Information
Extraction, Named Entity Recognition, Semantic Web annotated
domain’s representation, and many more. Several techniques are
currently used and some of them have gained a lot of attention,
such as Machine Learning, to show a semisupervised enhancement
of systems, but they also present a number of limitations which
make them not always the only or the best choice. We conclude
with current and near future applications of Text Analytics. | |
