Sistema de identidade visual para a empresa Infomaré Soluções Corporativas

Abstract

This work consists in designing a Visual Identity System (VIS) for a company operating in the technology sector, which provides enterprise solutions in the areas of web design and systems. To develop the study, we analyzed the competing brands, in order to know and apply the concepts associated to technological sector, through a semiotic approach. Based on research and design methodology have been developed sketches, studies of typography and colors to achieve a satisfactory result for the brand. To guide the proper use of the mark specifications were created and were subsequently generated for applications pertinent disclosure of the company. Specifications and applications were organized into a visual identity manual. Production budgets were made of the material needed to identify the company Infomaré Corporate Solutions.