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Consumer behavior on online supermarket potential customers in Maracaibo Municipality

Tirrito, Pierina
The 2.0 marketing strategies applied to the autonomous public institutions of San Francisco

Olivete, Carola; Pelekais, Cira
Editorial

Urdaneta, Lucía del Carmen
Study of the business ecosystem and its application on the organizations

Santamaría, Deisy
Effect of marketing education program in the use of students in nutritional formulas nutrition and dietetics

López Araujo, María Laura; Colina de Andrade, Doris
Phenomenological approach to customer care outpatient centers Maracaibo municipality

Abreu Villalobos, José Virginia
Editorial

Urdaneta, Lucía
Direct selling and consumer behaviour of nutraceutics

Urdaneta, Paola
Social media marketing for kitchen equipment companies’ positioning in maracaibo municipality

Chópite, Carola
Challenges of the tourist marketing in the environment 2.0

Perdomo, Luis; Rincón, Rosselyn; Sánchez, María
I nternal dimension of corporate social responsability in supermarkets located at the municipality of Maracaibo

Soler, Maribely
Editorial

Urdaneta, Lucía
Marketing as a tool for social promotion programs for children's attention nonprofit organizations

Rueda, Digmarys
Communication paradigms: a challenge management for marketing of organizations in the 21st century

Alcalá, María; Huerta, Marilene
Business intelligence and social networks

Amesti, Elvia; Estrada, Liriam; Rey, Dorys
Editorial

Robles, Miguel Ángel
Relationship marketing strategy for competigtiveness in the electricity sector

Bracho, Manuel
Marketing services and consumer behaviour in the pharmaceutical companies of maracaibo municipality

Ortega, Alicia; Pirela, José Luis
Neuromarketing: beyond the theory, an experimental approach to customer

Villalobos Contreras, Melissa; Soto de Clavero, Ana Isolina
Educational marketing services for linking between research university and general education sector

Suárez, Oriana; Castro, Elizabeth