dc.creator | Dien Mardhiyah, Romario Simangunsong, | |
dc.date | 2020-05-05 | |
dc.date.accessioned | 2022-11-05T02:38:00Z | |
dc.date.available | 2022-11-05T02:38:00Z | |
dc.identifier | https://produccioncientificaluz.org/index.php/opcion/article/view/32055 | |
dc.identifier.uri | https://repositorioslatinoamericanos.uchile.cl/handle/2250/5141868 | |
dc.description | This study aims to determine the effect of perceived usefulness, perceived ease of use, attitude toward using, and several external factors (perceived self-efficacy and perceived convenience) on behavioral intention to use GO-JEK applications using the TAM model. This study uses a quantitative approach. As a result, perceived usefulness, perceived ease of use, attitude toward using, and several external factors (perceived self-efficacy and perceived convenience) influence behavioral intention. In conclusion, users with a positive outlook, after trying the GO-JEK application for the first time, will evaluate the use of the application. | es-ES |
dc.format | application/pdf | |
dc.language | spa | |
dc.publisher | Universidad del Zulia | es-ES |
dc.relation | https://produccioncientificaluz.org/index.php/opcion/article/view/32055/33292 | |
dc.rights | Derechos de autor 2020 Opción | es-ES |
dc.source | Opción; Vol. 36 (2020): Edición Especial Nro. 27; 1496-1512 | es-ES |
dc.source | 2477-9385 | |
dc.source | 1012-1587 | |
dc.subject | Startup | es-ES |
dc.subject | Application | es-ES |
dc.subject | Online motorcycle taxi. | es-ES |
dc.title | Facts behind the behavioral intention to use the GO-JEK application | es-ES |
dc.type | info:eu-repo/semantics/article | |
dc.type | info:eu-repo/semantics/publishedVersion | |
dc.type | Artículo revisado por pares | es-ES |