Estrategias de marketing político con mayor aceptación aplicadas por el ex presidente Rafael Correa.

dc.contributorAvila Rivas, Vladimir Alexander
dc.creatorMedina Pelaez, Jorge Javier
dc.date.accessioned2018-07-25T20:58:38Z
dc.date.accessioned2022-10-21T19:49:43Z
dc.date.available2018-07-25T20:58:38Z
dc.date.available2022-10-21T19:49:43Z
dc.date.created2018-07-25T20:58:38Z
dc.date.issued2018
dc.identifierMedina Pelaez, J.J. (2018) Estrategias de marketing político con mayor aceptación aplicadas por el ex presidente Rafael Correa. (Examen Complexivo). Universidad Técnica de Machala, Machala, Ecuador.
dc.identifierECUACE-2018-MKT-DE00151
dc.identifierhttp://repositorio.utmachala.edu.ec/handle/48000/12924
dc.identifier.urihttps://repositorioslatinoamericanos.uchile.cl/handle/2250/4648573
dc.description.abstractThe purpose of this titling work is to describe what were the public marketing strategies that former President Rafael Correa implemented in his last mandate period so that it would be accepted by the majority of the Ecuadorian population. The research methodology will be of a qualitative nature, in which the strategies applied by the former president in his successful political campaign will be investigated and described.
dc.languagees
dc.rightshttps://creativecommons.org/licenses/by-nc-sa/3.0/ec/
dc.rightsopenAccess
dc.subjectMARKETING
dc.subjectMARKETING POLÍTICO
dc.subjectESTRATEGIAS
dc.subjectESTRATEGIAS DE MARKETING
dc.subjectGOBIERNO DE RAFAEL CORRE
dc.titleEstrategias de marketing político con mayor aceptación aplicadas por el ex presidente Rafael Correa.
dc.typeOtros


Este ítem pertenece a la siguiente institución