Creación de la identidad gráfica para la Biblioteca de la Universidad de Cuenca

Abstract

The graphic identity project for the Library of the University of Cuenca shows the different stages in the creation of a graphic identifier. The first stage is based on research and analysis of the data collected, in the second stage the attributes and design parameters are developed, and includes the graphic work, from sketches until definitive graphic identifier, finally a graphic identity manual presents all content of the graphic identifier construction and the correct use of the identity system in all printed and digital applications.