Fatores promotores do alinhamento estratégico da tecnologia da informação no ambiente organizacional do Centro de Educação da UFRN

Abstract

Considering the increasingly dynamic organizational environment, organizations must be clear about what their vision and mission are, making sure to translate them into actions, as well as spotting opportunities to allow a better present and future performance. Thus, the strategic alignment between information technology and business strategy is a guide to achieve organizational goals and objectives. Once managers understand the opportunities that information technology provides, the obstacles that hinder collaboration between information technology and the business strategy are mitigated. The strategic alignment consolidates the synergy between these two areas in a continuously improving process. Considering that, the goal of this study is to analyze the promoting factors of the good strategic alignment between the management strategy and the information technology strategy within the organizational environment of the UFRN Education Center, and in possession of this diagnosis, elaborate an action plan to contribute with the institutional strategic alignment. The study was carried out based on applied research, which had the referred Center as a research object. Regarding the objectives, it is characterized as exploratory research. The instrument for data collection will be a semi-structured interview, conducted by an interview script, which was elaborated from the elements that promote the strategic alignment found in the literature and highlighted in Spósito models (2017) alongside the use of document analysis. Because they are responsible for the decision making related to the Center, the managers of UFRN Education Centerand the team of the Superintendence of Informatics, responsible for drafting the University's IT policy, were interviewed, amounting to a total of 10 respondents. The data analysis was carried out through a themed-qualitative data analysis technique. The current descriptive research seeks to obtain an accurate diagnosis of the factors that promote and inhibit this strategic alignment and, thus, recommend means to enhance the promotion of the positive elements related to strategic alignment.