Propuesta de fortalecimiento del proceso de giros portal del área de comercio exterior en el banco Itaú Corpbanca Colombia S.A.

Abstract

Banco Itaú is a financial entity that has provided its services in Colombia for more than two years. This entity plays the role of IMC (foreign exchange market intermediary), which gives it an important place in foreign currency and foreign exchange operations in the country. According to the regulations issued by the Bank of the Republic of Colombia this market is made up of IMC (exchange market intermediaries) and compensation accounts (Banco de la Republica, nd), the position currently held by an exchange adviser in the Bank Itaú is to provide support in the process of all foreign trade operations in order that everything is done correctly in terms of Colombian regulations for this process. These processes are unknown by many Colombian residents and even more so by non-residents, so that he does not know the regulations issued by the bank of the republic, it becomes a problem when carrying out exchange operations since clients are They have transformed and require simple processes that provide ease, but it is necessary that as an IMC (exchange market intermediary) it complies with what is required by the control entity, therefore, with this improvement plan, it is intended to provide a strengthening proposal of the Giros Portal process where natural persons carry out exchange operations on the bank's digital platform, thus easily providing the information necessary to streamline the process and that each client understands the reason why transactions must be processed, supporting them before the control entities. In addition to facilitating the process and providing more timely information; With this proposal, the aim is to build customer loyalty by providing added value and to make them aware of the need to carry out processes and registrations based on the regulations issued by Banco de la Republica, thus also seeking to mitigate the lack of knowledge of this type of process in In this way, the clients of our bank generate confidence in them and this in turn will impact the processes carried out by the international trade operators of the Itaú bank and, in turn, of the advisers, since a 20% reduction in calls issued by the client to the client is expected. bank and information will be encouraged through the bank's digital channels