dc.creator | Bustamante Vargas, Néstor Jaime | |
dc.date.accessioned | 2022-09-26T18:14:44Z | |
dc.date.available | 2022-09-26T18:14:44Z | |
dc.date.issued | 2012-11-20 | |
dc.identifier | http://hdl.handle.net/10785/1235 | |
dc.identifier.uri | http://repositorioslatinoamericanos.uchile.cl/handle/2250/3566123 | |
dc.description.abstract | An institutional video image represents not only the company but also gives identity that is created to generate more credible by the organization, this material will be used by the factory at the time of making inductions to different workers entering and begin to be part of the family of Edible La Rosa and will also be presented to visitors who come to know the factory. It looks like the factory then not only that their employees know their new workplace and the products manufactured there, also seeks the community to learn and begin to form a positive image of one of the most important factories in the region and so, to show what is done for the community in what is called corporate responsibility. That's why in the following pages will tell the story of the factory and the most important multinational who came to the Coffee 62 years ago, followed by what will be the importance of an institutional video and technical realization of the script will foot to create the final product will be the institutional video Grocery La Rosa. | |
dc.language | es | |
dc.relation | Práctica Académical Digital;DDPACSP20 | |
dc.subject | Video Institucional | |
dc.subject | Institutional video | |
dc.subject | Comunicación Interna | |
dc.subject | Organizational communication | |
dc.subject | Fábrica | |
dc.subject | Organización | |
dc.subject | Imagen | |
dc.subject | Responsabilidad empresarial | |
dc.subject | Factory organization | |
dc.subject | Image | |
dc.subject | Corporate responsibility | |
dc.title | Video Institucional Comestible La Rosa | |
dc.type | Other | |