Estudio de factibilidad de crear un centro de servicios compartidos para el sector funerario de Colombia, que tenga sede en Manizales

Abstract

In the present document are presented the report of the research carried out in the Master in Project Manager at EAFIT University, which has the general objective to carry out a feasibility study for the creation of a Shared Services Center for the Funeral Sector of Colombia, which was based in Manizales. To achieve this, a descriptive and qualitative research methodology with quantitative elements was used, in which especially the variables of the financial study were measured, to facilitate the decision-making. In turn, the UNIDO methodology is the guide with which the feasibility study was developed. For the marketing study, a semi-structured survey was used, using non-probabilistic sampling. Also, the collection of information was complemented with interviews with experts in both the funeral and in the BPO sector. Taking into account not only the financial evaluation of the project but also the investor, in which it is established that the NPVs are positive and the IRR is greater than the discount rate in all scenarios, the analysis of all its components lets conclude that it is a viable and feasible project. It is recommended to carry out an adequate risk plan, as it is evident how these can significantly affect the results.