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Brands in young consumers' Instagram contents: Elements of brand identity enable their use to promote group belonging
(IEEE Computer Society, 2021)
The desire to belong to a group is a characteristic of the human social condition. This quality influences an individual's choice and consumption of brands and products. The belonging-oriented consumption model explains ...
Do you remember me? Women sexual objectification in advertising among young consumers
(Emerald GroupGB, 2020)
Purpose: The purpose of this paper is to examine the effect on brand name recall in advertisements with varying levels of female sexual objectification content among young millennials and the effect of distraction on this ...
Measuring digital era impact on brand interaction among young emerging consumers: a case study of colombian consumers
(Pontificia Universidad Católica del PerúPE, 2017)
Measuring digital era impact on brand interaction among young emerging consumers: a case study of colombian consumers
(Pontificia Universidad Católica del PerúPE, 2017)
Food biotechnology and education
(Pontificia Universidad Católica de Valparaíso, 2008)
Consumer acceptability of beef from two sexes supplemented with essential oil mix
(Csiro Publishing, 2018-01-01)
Essential oils are natural extracts from plants which can be included in cattle diets as an alternative to additives, such as ionophores, to improve the shelf life of meat. The aim of this study was to evaluate the sensory ...
Um olhar para o consumo de moda na Vila Madalena (SP) e sua relação com a moda
(Universidade Tecnológica Federal do ParanáApucaranaBrasilTecnologia em Design de ModaUTFPR, 2014-12-03)
Fashion is a social science that pervades the lives of all people. So many have difficulty perceive it as such. It is not developed without a theoretical basis, for all its dynamics is linked to the economic, social, ...