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Effects of perceived service quality, website quality, and reputation on purchase intention: the mediating and moderating roles of trust and perceived risk in online shopping
(2021-01)
Globally, there is an increasing trend in online shopping, which is considered a critical preference
due to the wide reach of the internet. Internet usage has been continuously growing for two
decades. In 2019, of the ...
Perceived quality in fresh peaches: an approach through structural equation modeling
(Pontificia Universidad Católica de Chile. Facultad de Agronomía e Ingeniería Forestal, 2011)
Estrategia de precio elevado en productos orgánicos y la calidad percibida en relación con la intención de compra en tiendas orgánicas de LimaHigh price strategy for organic products and quality perceived in accordance with purchase intention in organic stores
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020)
Purchase behavior of retailer own brand label products
(Universidad del Zulia, 2019)
Perceived Quality y Brand Awareness en relación al Brand Loyalty y Overall Brand Equity en productos FMCG en Lima Metropolitana
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2021-07-08)
El propósito principal de este estudio es analizar la relación del Brand awareness, Perceived quality, Brand loyalty y Overall brand equity en los productos Fast Moving Consumer Goods (FMCG) en Lima Metropolitana. Para ...
La influencia de la marca sobre la calidad percibida: Un análisis descriptivo de la calidad percibida de atributo sabor de las bebidas gaseosas tipo cola entre los estudiantes de las instituciones de educación superior más representativas de la ciudad de Pereira.
(2013-07-30)
In order to analyze whether the brand influences the perceived quality of cola soft drinks of the students belonging to the most representative universities of Pereira, we conducted a literature review of the brand as a ...
Perceptions on construction-related factors that affect concrete quality, costs and production
(USFQ PRESS, departamento editorial de la Universidad San Francisco de Quito USFQ, 2018)
Perceived quality in fresh peaches: An approach through structural equation modeling Calidad Percibida en duraznos frescos: Una aproximación a través de un modelo de ecuaciones estructurales cien
(Pontificia Universidad Catolica de Chile, Facultad de Agronomia e Ingenieria Forestal, 2011)
The quality requirements that consumers consider in their decision to purchase fresh fruit have garnered a great deal of attention from the actors in the fresh fruit productivity chain. This study seeks to identify attributes ...
Brand Awareness, Brand loyalty, Brand association y product quality en relación a la intención de compra de smartphones.
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2021-06-24)
En la última década, el uso y consumo de smartphones (teléfonos inteligentes) ha ascendido de manera constante, así mismo la manera en la que los consumidores interactúan con las marcas se ha transformado a causa del acceso ...
Promoting the absence of pesticides through product labels: the role of showing a specific description of the harmful effects, environmental attitude, and familiarity with pesticides
(MDPI, 2020)
Few studies have analyzed the mechanisms of how environmental labels influence consumers' perception and consequent behavior. The present study puts forth specific questions of how pesticide-free products should be promoted ...