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The stakeholders‟ involvement in the process of building and maintaining a destination brand
(2010-02-09)
A destination is a place that attracts visitors for a temporary stay to participate in tourism related activities or non- activities. Globalization, the increased number of travelers and the increased buying power have ...
Surf travel behavior and destination preferences: An application of the Serious Leisure Inventory and Measure
(Elsevier Ltd., 2013-04)
Surfers are characterized by the time and effort they invest in surfing and their propensity to travel in search for the perfect wave. In spite of such characteristics and the economic significance of surf tourism, little ...
Surf travel behavior and destination preferences: An application of the Serious Leisure Inventory and Measure
(Elsevier Ltd., 2013-04)
Surfers are characterized by the time and effort they invest in surfing and their propensity to travel in search for the perfect wave. In spite of such characteristics and the economic significance of surf tourism, little ...
Surf travel behavior and destination preferences: An application of the Serious Leisure Inventory and Measure
(Elsevier Ltd., 2013-04)
Surfers are characterized by the time and effort they invest in surfing and their propensity to travel in search for the perfect wave. In spite of such characteristics and the economic significance of surf tourism, little ...
Marketing for sustainable tourism
The Special Issue entitled “Marketing for Sustainable Tourism” deals with a topic currently
debated both in the scientific community and inside business organizations at the global level. From
the supply side, the adoption ...
Personalidade de destino - a aproximação entre consumidores e os destinos turísticos
(Universidade Federal de Santa MariaBrasilAdministraçãoUFSMPrograma de Pós-Graduação em AdministraçãoCentro de Ciências Sociais e Humanas, 2017)
Competitiveness in the tourism market signals the need to create unique identities, capable of differentiating tourist destinations among themselves and attracting consumers. Despite this, most destinations around the world ...
Destination marketing essentials
(Facultad de Administración de Empresas Turísticas y Hoteleras, 2018-10-02)