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The impact of corporate social responsibility on the Peruvian consumer’s purchasing behavior
(2015-10-28)
This exploratory research aims to find out the extent to which Corporate Social Responsibility (CSR) impacts the purchasing behavior of Peruvian consumers when it comes to convenience food products. The study includes ...
Corporate social responsibility and consumer advocacy behaviors: The importance of emotions and moral virtues
Although previous studies revealed the positive perception effect of corporate social responsibility (CSR) on consumer behavior, the influence mechanism and the impact of individual characteristics on the effect have been ...
Responsible consumer and lifestyle: Sustainability insights
Environmental changes resulting from human activity and the negative impact of
civilisational megatrends are being noticed and criticised increasingly often, and their consequences are becoming extremely severe. If people ...
Transmission of family identity and consumer response: do consumers recognize family firms?
(2021)
Communicating the identity of a family business generates positive results in consumer response. The paper aims to understanding how the efficient transmission of family identity can influence consumer behavior is essential ...
Global responsibility through consumption?: Resistance and assimilation in the anti-brand movement
(2010)
Purpose: The purpose of the paper is to question the possible reach of anti-brand movements and, by extension, those movements that criticize capitalism via consumption, in order to reflect on the impasse in critique, given ...
Buying Food Online: what explains the consumer purchase behaviour?
(2021)
The motivations of the consumer when he or she is buying food online remain unknown. This is one of the first research to review the general motivations that the consumer presents when making the decision to purchase food ...
Portfolio Design of a Demand Response Aggregator With Satisficing Consumers
(2019)
This paper studies the impact of consumer behavior on the portfolio design of a demand response (DR) aggregator. Consumer behavior is modeled using elements of satisficing theory. We develop an optimization model to decide ...