This paper aims to verify if there is integration and consistency between the messages and positioning used in communication campaigns propagated by television and print media in relation to existing communication at ...

Actually there are no basics alignments that gives those companies the complete orientation in the creation of a virtual sales point. For that reason, this work offers a guide of specific and structured recommendations for ...

Our commitment through this project is to provide companies with information to expand their prospect and to enable them to know all the actual potential in this sales channel, the causes or motivations that influence ...

Due to the increase of general purpose operational systems support for real-time applications and by the increasing number of network interfaces with multiple communication technologies present in one single computational ...

Los cambios en el comportamiento del consumidor y el desarrollo de nuevas tecnologías abren un nuevo camino y crean la oportunidad ideal para desarrollar y ofrecer nuevos servicios que generen valor. Es de esta forma como ...

Food companies have always been very concerned about their production and even more with the subsequent sale. However, in times of crisis, this is a big concern. Imagine the consumer arriving at a supermarket looking for ...

RESUMEN: Hoy en día muchas empresas en su deseo de ampliar su red, tener presencia en Internet y satisfacer a sus clientes por medio de este nuevo canal, que le brinda a estos una amplia variedad de opciones y beneficios, ...

The research takes place in the context of studies on distance learning in Brazil, specifically in the model e-learning and from the use of virtual learning environments (VLE), considering the guidelines and progress of ...