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Evitando o greenwashing: design gráfico na estratégia de marketing sustentável
(Universidade Tecnológica Federal do ParanáCuritibaDepartamento Acadêmico de Desenho Industrial, 2013-04-09)
This research presents information regarding greenwashing for professionals in design and advertising, proposing a discussion on communication in Brazilian market. Exposes concepts and applications of this new marketing ...
Unveiling barriers to sustainable public procurement in emerging economies: Evidence from a leading sustainable supply chain initiative in Latin America
(Elsevier B.V., 2018)
In light of the Theory of Ecological Modernisation, this is the first work to explore the organisational barriers affecting one of the most significant sustainable public procurement initiatives in Latin America: the ...
Sustainable Initiatives in International Markets
(Springer Science and Business Media Deutschland GmbH, 2022)
This chapter makes a novel contribution analyzing the necessary actions in education to generate professionals who can propose, implement and manage sustainability initiatives in companies for global markets. Likewise, ...
Marketing for sustainable tourism
The Special Issue entitled “Marketing for Sustainable Tourism” deals with a topic currently
debated both in the scientific community and inside business organizations at the global level. From
the supply side, the adoption ...
Marketing sustentable. Utilización del marketing sustentable en la industria textil y de la indumentaria
(Facultad de Diseño y Comunicación. Universidad de Palermo, 2019)
Unveiling barriers to sustainable public procurement in emerging economies: Evidence from a leading sustainable supply chain initiative in Latin America
(2018-07-01)
In light of the Theory of Ecological Modernisation, this is the first work to explore the organisational barriers affecting one of the most significant sustainable public procurement initiatives in Latin America: the ...
Unveiling barriers to sustainable public procurement in emerging economies: Evidence from a leading sustainable supply chain initiative in Latin America
(Elsevier B.V., 2018-07-01)
In light of the Theory of Ecological Modernisation, this is the first work to explore the organisational barriers affecting one of the most significant sustainable public procurement initiatives in Latin America: the ...
Influencia del marketing turístico en el desarrollo sostenible del distrito de San Juan de Marcona, provincia de Nazca, año 2015
(Universidad Inca Garcilaso de la Vega, 2019-02-04)
Ha sido objetivo del trabajo de investigación determinar la influencia de la aplicación del marketing turístico en el desarrollo sostenible del destino turístico San Juan de Marcona, distrito de la provincia de Nazca, ...