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Strategic corporate social responsibility management for competitive advantage
(ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração, 2010-09-01)
Corporate social responsibility strategy and competitive advantage are important issues for the contemporary discussion on corporations in society when taking into account social and environmental impacts. Empirically, we ...
Gestão socioambiental estratégica: uma proposta para PMEs
(Universidade Federal de Santa MariaBREngenharia de ProduçãoUFSMPrograma de Pós-Graduação em Engenharia de Produção, 2008-12-19)
In the last two decades, the social problems are mobilizing business to direct actions to Implement strategies management, in order to survive and fortify themselves on their competitive arena. The development of social ...
Alignment of operations strategy: Exploring the marketing interface
(2013-03-12)
Purpose - The purpose of this paper is to identify factors that can help managers to overcome barriers to alignment of operations strategy at the interface with marketing. Design/methodology/approach - This objective ...
Alignment of operations strategy: Exploring the marketing interface
(2013-03-12)
Purpose - The purpose of this paper is to identify factors that can help managers to overcome barriers to alignment of operations strategy at the interface with marketing. Design/methodology/approach - This objective ...
Managerí Beliefs About Strategic Alliances: A Theory of Planned Behavior Perspective and Extension-Edición Única
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2015)
A administração estratégica de programas de responsabilidade social em empresas multinacionais: percepções da alta diretoriaA administração estratégica de programas de responsabilidade social em empresas multinacionais: percepções da alta diretoria
(RAE - Revista de Administracao de EmpresasRAE - Revista de Administração de EmpresasRAE-Revista de Administração de Empresas, 1989)