Sports marketing activities comprise people, activities, business and organisation in producing, facilitating, promoting or organising any product (as goods, services and events) for a demand of sports supporters. This ...

The sports structure involves a complex set of actors to deliver a sports entertainment. This study aims to analyse the supporters view concerning the sports structure of the three teams from São Paulo and highlighting the ...

The purpose of this paper is to discuss the concept of e-sports (or electronic sports) in sports journalism in transmedia context. To achieve this goal are performed refl ections on the current concept of sport, the strong ...

This study evaluates the psychological characteristics in sports performance according to gender and sports modality practiced in school sports. In addition, the possible correlations between the variables of the questionnaire ...