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El Mix del marketing
(2016-01-31)
The marketing mix or marketing mix, is a definition used to describe the group of instruments and various factors that have the person in charge of marketing for a company to achieve the goals of the organization. This ...
Modelos (Mix MKT)
(2016-01-31)
The marketing mix or marketing mix, is a definition used to describe the group of instruments and various factors that have the person in charge of marketing for a company to achieve the goals of the organization. This ...
Rural entrepreneurship in place: an integrated framework
(2019)
Agglomeration-oriented theories have grown significantly in the past decade in the explanation and promotion of entrepreneurship. Theoretical frameworks and normative models such as entrepreneurial ecosystems are insufficient ...
O engajamento dos stakeholders no processo de Place Branding
(Universidade Federal de Santa MariaBrasilAdministração PúblicaUFSMPrograma de Pós-Graduação em Administração PúblicaCentro de Ciências Sociais e Humanas, 2023-02-08)
Place branding processes are strategies related to the public sector to drive the economic advancement of a country, city or region. It is a deep, complex and participatory process with a holistic long-term vision that ...
Analysis of the promotion of cigarettes at the point of sale and its attractiveness to children
(Wiley-Blackwell, 2014-05)
Smoking habit seriously affects public health in a number of direct and indirect ways. The study reported here took place in Brazil and examined the promotional activities of the tobacco industry at the point of sale, with ...
Promotional methods or promotion variable
(2015-07-01)
Promotion has always played an important role in business, so much, that it is said: “It does not matter how well they develop fix prices or the products or services are distributed, few of them will survive in the market ...
The contribution of distance education to health promotion in Chile
(Oxford University Press, 2016)
The objective of this paper is to present the distance education's contribution to developing health promotion in Chile, through evaluation of a postgraduate certificate program for professionals, and a training course for ...
La relación entre el marketing mix y la competitividad de las empresas de dermocosmética en Lima Metropolitana, 2020
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2021-03-11)
La presente investigación tiene como objetivo principal determinar la relación entre el Marketing Mix y la Competitividad de las empresas de dermocosmética en Lima Metropolitana, 2020. Por lo tanto, se realizaron estudios ...
Estrategias de marketing operativo y nivel de demanda del pescado en la población de Pisco
(Universidad Inca Garcilaso de la Vega, 2018-10-30)
El tipo de investigación fue aplicado y el nivel descriptivo.
El método y diseño de investigación fue descriptivo-correlacional.
La población en estudio estuvo constituida por 5 425 personas, la muestra fue de 359 ...