Latin American cities are facing crucial changes to become cycling cities. To develop effective policies in this regard, it is essential to understand the factors influencing bicycle commuting. The Theory of Planned Behavior ...

This book shows how the three-term contingency paradigm created by B.F. Skinner can be applied to describe and explain cultural practices phenomena produced by complex relations between behavior and environment. It updates ...

The COVID-19 pandemic forced people worldwide to implement a series of preventive hygiene and distancing measures that have significantly altered their way of life. This study examined an adapted version of the Theory of ...

B. F. Skinner describes and explains the human behavior through the causal model of selection by consequences. According to this model, the human behavior is the product of the interaction among three levels of variability ...

Introduction: The willingness to consume healthy foods has highlighted the growing importance of health, even more so when it comes to food choice, and predicting the willingness to consume foods of a healthy brand represents ...