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El EDM (Electronic Dance Music), mediante campañas publicitarias, genera determinadas motivaciones hacia un servicio
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2021-03-28)
EDM son las siglas de Electronic Dance Music, es el género madre de la música electrónica moderna. Actualmente, el género Pop, Rock y Latín utilizan el EDM como género complementario y esto se ha visualizado en la publicidad. ...
Point of Sale Advertising and Promotion of Cigarettes, Electronic Cigarettes, and Heated Tobacco Products in Warsaw, Poland—A Pilot Study
(2021)
Prevalence of smoking and e-cigarette use among teenagers in Poland is high. Polish law
bans most advertising and promotion for cigarettes, e-cigarettes, and heated tobacco products (HTPs).
This study investigates marketing ...
Jogos eletrônicos como estratégia de comunicação: efeitos da congruência do in-game advertising
(Universidade Federal de Juiz de ForaBrasilFaculdade de Comunicação SocialPrograma de Pós-graduação em ComunicaçãoUFJF, 2015)
Electronic procedimients of public procurement in UruguayProcedimientos electrónicos de contratación pública en Uruguay
(Revista de Derecho Administrativo, 2019)
Facebook y las marcas en Argentina.
(Universidad de San Andrés. Escuela de Administración y Negocios, 2012-07)
Edén, comercializadora on-line de prendas de vestir urbanas
(Universidad de La Salle. Facultad de Ciencias Económicas y Sociales. Finanzas y Comercio Internacional, 2019)
Formação do campo publicitário brasileiro 1930-1970
(2008)
This report follows a prior one which examined the American industrialization and the constitution of a consumption society in the USA between 1870 and 1930. Once examined the panorama in the USA, here we focus the ...
Audio fingerprint parameterization for multimedia advertising identification
(Institute of Electrical and Electronics Engineers Inc., 2017)
This article follows step by step a general framework for fingerprint extraction in order to develop a system for advertisements' monitoring. The parameterization process uses some spatial and spectral characteristics ...
Mobile App for the Promotion of Home Services
(Institute of Electrical and Electronics EngineersPE, 2020-11-17)
Home services advertising presents difficulties to the worker who has as an obstacle the cost of the advertising used to promote his services so that a large amount of people can see it, as well as the deficient training ...
Publicidad y comercio electrónico en tiempos de FacebookAdvertising and e-commerce in times of Facebook
(Universidad Peruana de Ciencias Aplicadas (UPC)PE, 2020)